ERIK PEREZ, Principal
With more than 15 years of experience in public relations, marketing and branding, Erik Perez founded Hello PR Group in 2014 to provide a unique and personal approach to public relations to help clients reach their goals.
Prior to launching Hello PR Group, Erik was Managing Director at HL Group (in both Los Angeles and New York), where he focused on home, design and lifestyle clients. During his tenure at HL Group he was instrumental in the planning, development and implementation of strategic communication, social media, and marketing initiatives for his clients, which included Crate and Barrel, Kelly Wearstler, Ligne Roset, Donghia, Bespoke Global, Cisco Home, Waterworks and Caruso Affiliated among others.
Before joining HL Group in 2007, Erik obtained his master’s degree in Public Relations from Boston University, where he was part of the PR team at Sixty UK in London. Previously, he served as Marketing and Communications Manager for VizCattle Corp., overseeing all communication and promotion initiatives for the company, including branding, media outreach, events and trade show participation.
MARISA JONES ISSA, Partner
Marisa is a public relations and marketing professional with more than 15 years of experience developing and executing creative strategies to build brand recognition and promote product, events, and industries through proactive media relations. She joined Hello PR Group in May 2017 as Partner.
Prior to joining Hello PR Group, she was Deputy Head of Camron PR in Los Angeles, where she relocated to in March 2016. During her tenure at Camron LA, Marisa led the Bernhardt Design, LECLAIREUR, MDB Family, and Swarovski accounts from LA, along with overseeing key West Coast projects for Carl Hansen, Holly Hunt, Maison Numen and MUJI.
During her four years at Camron NY, Marisa oversaw the home and lifestyle division, which included accounts: Artemide, babyletto, Bernhardt Design, Dornbracht, Kartell, the MoMA Design Store, Nursery Works, Restoration Hardware, and Tai Ping, among others. Before that, she managed the media relations and marketing for The Conran Shop. Marisa was also the publicist for The Museum of Modern Art’s retail division for five years.
CATHERINE SANTONACITA, New York Senior Director
Based in New York, Catherine Santonacita is a PR professional with more than 10 years of public relations and marketing experience for luxury lifestyle brands, interior design firms, and home furnishing companies. Previously Catherine spent four years at Camron PR as a Senior Account Director. Catherine’s clients included brand-name retail stores and high-end home furnishing brands. During her time there, Catherine saw through successful campaigns and events for Bernhardt Design, Bisazza, Kartell, MoMA Design Store, Rejuvenation, and Restoration Hardware.
Catherine began her career working in-house at Anthropologie on PR outreach for the beauty and lifestyle division where she cultivated longstanding media relationships. Following Anthropologie, she joined HL Group, a marketing and communications agency, where she honed her skills and managed strategic communications for her clients including Kips Bay Designer Show House, Crate & Kids (formerly The Land of Nod), Serena & Lily, and The Urban Electric Co.
Catherine joined Hello PR Group in December 2017 as Senior Director.
METWORKS INC., Strategic Partner
Additionally, we have a strategic partnership with METWorks Inc., a boutique marketing intelligence and business development agency led by Meg Touborg, to provide unique strategies for design firms and companies in the design industry. Through our partnership, we are able to develop and execute a number of unique initiatives, including large scale events, website and brand identity development, content creation, video development, industry cultivation strategies and additional marketing plans to improve our clients’ businesses.